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Topics: Media, Communication

The new Bluewater brand identity includes a stylish stand-out logo, color, and unique handwriting typeface to reimagine the Bluewater character, positioning and tone of voice.

Bluewater Launches Bold New Global Brand Identity

Smart water brand Bluewater has launched a bold new identity to emphasise its vision to provide pure drinking water to everyone, everywhere with product solutions that also help eliminate the need for single-use plastic bottles.

Bluewater win one gold, two silver and a bronze at the Transform Awards Asia-Pacific 2014.

Bluewater win one gold, two silver and a bronze at the Transform Awards Asia-Pacific 2014.

Bluewater's excellence in brand development and rebranding was honoured at the Transform magazine’s inaugural Asia-Pacific awards with gold, silver and bronze awards in the ‘best use of copy’, 'best external stakeholder relations’, 'best corporate rebrand’ and ‘best implementation of brand development across multiple markets’ categories.